A(n)_____ comprises all the firms and individuals that take responsibility for the product as it moves from the producer to the consumer.
A) distribution channel
B) communication channel
C) intermediating continuum
D) marketing channel
E) connectivity channel

Question

Quizplus · Accepted Answer

A distribution channel comprises all the firms and individuals that take responsibility for the product as it moves from the producer to the consumer.

A(n)_____ Comprises All the Firms and Individuals That Take Responsibility