Which of the following would be an example of subliminal advertising?
A) choosing ethnically diverse actors for a commercial that will appear in urban areas
B) relying on gender role stereotypes in an advertisement
C) airbrushing naked figures into ice cubes in a liquor ad
D) repeating a slogan frequently to embed it in consumers' minds
E) using puffery instead of factual claims that can be substantiated

Question

Which of the following would be an example of subliminal advertising?
A) choosing ethnically diverse actors for a commercial that will appear in urban areas
B) relying on gender role stereotypes in an advertisement
C) airbrushing naked figures into ice cubes in a liquor ad
D) repeating a slogan frequently to embed it in consumers' minds
E) using puffery instead of factual claims that can be substantiated

Quizplus · Accepted Answer

Subliminal advertising involves hidden or disguised messages that can be perceived by the subconscious mind. Airbrushing naked figures into ice cubes in a liquor ad would be an example of subliminal advertising, as the naked figures may not be immediately apparent to the conscious mind but could still influence a person's perception or purchasing behavior.

Which of the Following Would Be an Example of Subliminal