What is the most effective promotional mix to use with products that are convenience goods and purchased routinely?
A) Personal selling and advertising
B) Public relations and personal selling
C) Personal selling and sales promotion
D) Advertising and public relations
E) Sales promotion and advertising

Question

Quizplus · Accepted Answer

For routine buying decisions,the most effective promotional tools are advertising and sales promotion.

What Is the Most Effective Promotional Mix to Use with Products