If you were to develop a text messaging system that was able to piggy back messages onto other messages moving through the network, and, thereby allowing users to send more messages for less money, how would you be enhancing your competitive strategy?
A) Through focus
B) As a product leader
C) Through loyalty enhancement
D) Through overall cost leadership

Question

Quizplus · Accepted Answer

By implementing a system that allows users to send more messages for less money by piggybacking onto other messages, the company is able to offer a lower cost option compared to competitors who do not have this feature. This aligns with an overall cost leadership strategy, which focuses on offering products or services at a lower cost than competitors in order to gain a broader customer base.

If You Were to Develop a Text Messaging System That