Budgeting for marketing expenses by using money available after operating costs and profits have been budgeted is known as the __________ method.

Question

Quizplus · Accepted Answer

The available budget method involves allocating the remaining budget after operating costs and profits have been budgeted. This ensures that marketing expenses do not exceed the company's overall budget and financial capability. The other methods listed (competitive parity, percentage of sales, and objective and task) do not involve allocating the budget after operating costs and profits.

Budgeting for Marketing Expenses by Using Money Available After Operating