In the "Money from Mailing Lists" Scenario,the Heart of the Issue

In the "Money from Mailing Lists" scenario,the heart of the issue is that:

A) the Internet is still a "frontier," and although ethical issues are important,so is the survival of the firms.
B) the competitors might be harmed by having someone compete for their business.
C) the consumers might feel that their privacy was invaded.
D) the marketing director has not been careful enough in writing contacts with Marketing Metrix.
E) the marketing manager is operating using 20^th century values that have not kept pace with the marketplace.