The idea that a good product will sell itself is associated with the _______________ era of marketing.
A)production
B)sales
C)marketing
D)value-based marketing
E)retailing

Question

Quizplus · Accepted Answer

The production era of marketing was the time period when companies believed that if they could produce a good product efficiently, it would automatically sell itself due to its quality and affordability. This era happened from the mid-1800s to the early 1900s.

The Idea That a Good Product Will Sell Itself Is