In the immediate marketing environment,one key factor that affects the consumer is
A) demographics.
B) cultural values.
C) social trends.
D) the firm itself.
E) technological advances.

Question

Quizplus · Accepted Answer

The immediate marketing environment includes factors that are directly related to the company, such as the firm itself, its capabilities, and its relationships with partners and customers.

In the Immediate Marketing Environment,one Key Factor That Affects the Consumer