Estimating the cost of a product,identifying the price at which a product will be sold,and estimating the demand for a product all take place in which stage of the new-product development process?
A)business analysis
B)test marketing
C)new-product strategy development
D)product launch
E)product development

Question

Quizplus · Accepted Answer

Estimating the cost of a product, identifying the price at which a product will be sold, and estimating the demand for a product are all part of the business analysis stage of the new-product development process. This stage involves assessing the potential profitability of the product and determining whether it is feasible to move forward with development and launch.

Estimating the Cost of a Product,identifying the Price at Which