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The Term Time to Market Refers to

Question 53

Multiple Choice

The term time to market refers to


A) how long a company spends test-marketing a product.
B) the speed with which a company launches a product.
C) the time a new product spends on the market before becoming accepted by the publiC.
D) the time it takes the marketing department to develop an advertising campaign.
E) the time it takes to develop a product.

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