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Breen Wanted to Know If Her Main Rival in the Personalized

Question 32

Multiple Choice

Breen wanted to know if her main rival in the personalized dog clothing business was increasing its prices.She talked to her rival's distributors,her suppliers,and some of her customers to get this information.Breen was engaging in


A) usage studies.
B) user research.
C) competitive intelligence.
D) data mining.
E) trending.

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