Channel options may be compared against the "ideal" channel by using:

Question

Quizplus · Accepted Answer

Gap analysis is the best choice for comparing channel options against the "ideal" channel because it helps identify the difference between current performance and the desired performance. It enables a company to understand whether it is meeting its goals or not and helps in identifying areas that need improvement. Gap analysis is a useful tool that can help determine whether the company's performance is in line with the desired state, and it can help identify potential areas for change or optimization.

Channel Options May Be Compared Against the "Ideal" Channel by Using