Products depicted by the BCG model as having low market share/strength in high-growth markets are:
A) Stars
B) Question marks
C) Dogs
D) Category killers
E) Cash cows

Question

Quizplus · Accepted Answer

Question marks are products with low market share in high-growth markets, indicating uncertainty about their future success and the need for strategic decisions regarding investment to potentially increase their market share.

Products Depicted by the BCG Model as Having Low Market