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Which of the Following Is a Challenge Specific to Marketers

Question 58

Multiple Choice

Which of the following is a challenge specific to marketers operating within wide buying centers?


A) Needs and purchasing motivations vary greatly
B) Many different people must be reached in order to accomplish a sale
C) Company policies and procedures may limit the choice of buying activities
D) The terms of payment are not important
E) Length of time taken in the decision-making process

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