How does a retailer select which merchandise presentation technique it will use?
A) Look at the profit potential of each product
B) Consider the nature of the product
C) Consider what is consistent with the store's image
D) Look at the product's packaging to see if it requires any special displays
E) A retailer does all of these

Question

Quizplus · Accepted Answer

Retailers consider several factors when selecting which merchandise presentation technique they will use. They may look at the profit potential of each product and consider the nature of the product as well as what is consistent with the store's image. Additionally, they may look at the product's packaging to see if it requires any special displays. Therefore, a retailer considers all of these factors when selecting which merchandise presentation technique to use.

How Does a Retailer Select Which Merchandise Presentation Technique It