To implement a retail strategy,management must:
A) develop a retail mix that satisfies the needs of its target market better than its competitors
B) locate the ideal location
C) develop budgets and acquire merchandise
D) set pricing strategies and determine promotions
E) determine its target market and set retail objectives

Question

Quizplus · Accepted Answer

There is no such thing as an ideal location. Developing budgets, acquiring merchandise, setting price and determining promotions are steps that should be taken as a part of the implementation, but not necessarily first. Determining target market and setting retail objectives should be done prior to establishing the strategy.

To Implement a Retail Strategy,management Must