Interactive ads have drop-down menus, built-in games, or search engines to engage viewers are referred to as _________.

Question

Quizplus · Accepted Answer

Rich media ads are known for using interactive elements such as drop-down menus, videos, and games to engage viewers. Banner ads are static and do not have interactive elements. Interactive media is a broad term that can include various forms of interactive content, not just ads. Gaming ads focus specifically on promoting video games, whereas rich media ads can promote a variety of products or services. Flash-player ads rely on Adobe Flash, which is no longer supported by many browsers, making them less effective than rich media ads.

Interactive Ads Have Drop-Down Menus, Built-In Games, or Search Engines