The speed with which buyers forget about a brand if advertising is not seen is referred to as

Name: The speed with which buyers forget about a brand if advertising is not seen is referred to as
Brand: Quizplus
Rating: 4.9 (43 reviews)

Question

Quizplus · Accepted Answer

The correct term for the speed with which buyers forget about a brand if advertising is not seen is forgetting rate. Options A, B, and E are not standard marketing terms, while option C is incorrect as it refers to the inability to remember a brand even after seeing multiple ads.

The Speed with Which Buyers Forget About a Brand If