You probably own several pairs of shoes.Further, it is highly likely you purchased those shoes at retail stores located in a shopping mall.It is quite unlikely you bought the shoes directly from the manufacturer.In fact, most goods are brought to you via a(n) _________, which consists of several organizations involved in the process of marketing products or services and making them available for our use as consumers.

Question

Quizplus · Accepted Answer

The term "marketing channel" is commonly used to describe the organizations and individuals involved in the process of making products or services available for consumption by end-users or consumers. This channel typically includes manufacturers, wholesalers, retailers, and other intermediaries who play a role in moving products from production to consumption. Thus, the best choice in this case is E, "marketing channel".

You Probably Own Several Pairs of Shoes