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MrsRenfro's, Inc

Question 169

Multiple Choice

Mrs.Renfro's, Inc., is a company that sells 25 different relishes in 45 different states.Mrs.Renfro's chipotle corn salsa is so popular that the company cannot make enough to keep its resellers stocked.Its price of $4.50 for a jar seems just right to consumers who savor its hot and spicy taste.The popularity of hot and spicy food is an example of a(n) _________ that Mrs.Renfro's has used to make its product a success.


A) exchange parameter
B) demand factor
C) supply factor
D) consumer index
E) macroeconomic environmental factor

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