Pricing Objectives Refer to

Pricing objectives refer to

A) reconciling the prices charged by an organization to the values set forth in its business mission.
B) specific steps taken to capitalize on an organization's internal strengths as they apply to price.
C) specific steps taken to compensate for an organization's weaknesses as they apply to price.
D) specifying the role of price in an organization's marketing and strategic plans.
E) setting specific numeric values to all products and services within an organization.