Three different objectives relate to a firm's profit, which is often measured in terms of return on investment (ROI).These objectives have different implications for pricing strategy.The three objectives include managing for long-run profits; maximizing current profit objectives, and _________.

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A target return is the third objective that relates to a firm's profit. This objective involves setting a specific ROI goal and then determining the pricing strategy needed to achieve it. This is different from the other two objectives because it requires a specific target rather than simply maximizing profits.

Three Different Objectives Relate to a Firm's Profit, Which Is