Three different objectives relate to a firm's profit, which is often measured in terms of return on investment.One objective, known as _________, is where a company gives up immediate profit in exchange for achieving a higher market share in the hopes of penetrating competitive markets.

Question

Quizplus · Accepted Answer

Managing for long-run profits involves sacrificing short-term profits to gain a larger market share, which can lead to higher profits in the future.

Three Different Objectives Relate to a Firm's Profit, Which Is