FIGURE 8-1 -According to Figure 8-1 Above, When Conducting Marketing Research, Why

FIGURE 8-1
-According to Figure 8-1 above, when conducting marketing research, why would you ask the question, "How old are you?" before the test screening of a movie?

A) To identify people who fit the profile of the target audience for the movie.
B) To identify people who frequently attend movies.
C) To make sure the respondent meets recommended age requirements (G, PG, R, etc.) .
D) To determine if the respondent is old enough to relate to the characters.
E) To determine if the respondent is mature enough to have valid input.