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Ford Motor Company Has Set a Target of Increasing Customer

Question 70

Multiple Choice

Ford Motor Company has set a target of increasing customer retention from 60 percent to 80 percent.Ford executives say that each additional percentage point is worth __________ in profits.


A) $100,000
B) $1 million
C) $10 million
D) $100 million
E) $1 billion

Correct Answer:

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