FIGURE 5-11
-BzzAgent, as illustrated in Figure 5-11 above, is a firm that specializes in a marketing strategy known as
A)sting
B)buzz
C)nip
D)murmur
E)drone

Question

FIGURE 5-11 
-BzzAgent, as illustrated in Figure 5-11 above, is a firm that specializes in a marketing strategy known as
A)sting 
B)buzz 
C)nip 
D)murmur 
E)drone

Quizplus · Accepted Answer

BzzAgent specializes in creating buzz for products or brands through word-of-mouth marketing. This involves identifying influential individuals who can spread positive messages about a product to their networks, generating excitement and interest in the product.

FIGURE 5-11 -BzzAgent, as Illustrated in Figure 5-11 Above, Is a Firm