Popularity created by consumer word of mouth is called __________.
A)hype
B)buzz
C)propaganda
D)excitement
E)buildup

Question

Quizplus · Accepted Answer

Popularity created by consumer word of mouth is known as buzz. Hype refers to exaggerated promotion or advertising, propaganda is a deliberate spread of information to influence opinions or behaviors, excitement is a general term for any strong positive emotion, and buildup does not specifically refer to consumer word of mouth but rather a gradual increase in importance or intensity.

Popularity Created by Consumer Word of Mouth Is Called __________