The Boston Consulting Group (BCG) uses __________ to quantify performance measures and growth targets to analyze its clients' SBUs as though they were a collection of separate investments.

Question

Quizplus · Accepted Answer

The given description matches the business portfolio analysis technique used by BCG, which treats a company's SBUs as a portfolio of separate investments and uses performance measures and growth targets to analyze each unit's potential. Options A, C, D, and E do not accurately describe BCG's approach.

The Boston Consulting Group (BCG) Uses __________ to Quantify Performance