A technique that managers use to quantify performance measures and growth targets to analyze its clients' strategic business units (SBUs) as though they were a collection of separate investments is referred to as

Question

Quizplus · Accepted Answer

The technique described in the question is commonly known as business portfolio analysis, which involves assessing the performance of different strategic business units (SBUs) as if they were a portfolio of investments. This technique helps managers make strategic decisions about resource allocation and investment priorities, by identifying which SBUs are most promising and which ones need to be divested or repositioned. The other answer choices are not accurate descriptions of this technique.

A Technique That Managers Use to Quantify Performance Measures and Growth