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The Boston Consulting Group (BCG) Uses Business Portfolio Analysis to Quantify

Question 151

Multiple Choice

The Boston Consulting Group (BCG) uses business portfolio analysis to quantify performance measures and growth targets to analyze its clients' strategic business units


A) as if each were a separate investment.
B) in order to establish their worth to company shareholders.
C) to determine which would be best suited for entry into a foreign market.
D) to determine which units can be consolidated for production efficiency.
E) to determine which units can be divided into separate more targeted units.

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