Hillary knows several of her customers' copier machines are old and likely to need frequent repair.Knowing this,she uses a/an __________ strategy when selling to these customers.
A)Customer exchange
B)Transactional partnership
C)Upgrading
D)Customer delight
E)Full-line selling

Question

Quizplus · Accepted Answer

C) Upgrading strategy is used when a salesperson knows that the customer's current product (in this case, copier machines) is outdated or likely to need frequent repairs. The salesperson suggests purchasing newer, more advanced products to avoid these issues.

Hillary Knows Several of Her Customers' Copier Machines Are Old