Under the concept of the diffusion of innovation, consumers who are skeptical and with below average social status are called __________ product adopters.

Name: Under the concept of the diffusion of innovation, consumers who are skeptical and with below average social status are called __________ product adopters.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

The late majority are skeptical consumers with below average social status who adopt a product after the average member of society.

Under the Concept of the Diffusion of Innovation, Consumers Who