There are several reasons why a consumer would be reluctant to adopt a new product, including a psychological barrier, which occurs when __________.
A) there is no incentive to change
B) there are physical, economic, or social risks
C) there are cultural differences or image problems
D) the financial commitment is too great
E) the product is not consistent with existing habits
Correct Answer:
Verified
Q145: One of the most popular means to
Q157: A product manager is sometimes called a
A)
Q161: If a firm's marketing dashboard displays a
Q163: All of the following marketing actions can
Q164: Managers often use two special indexes to
Q165: If a firm's marketing dashboard displays a
Q167: A manufacturer of a new all-natural-ingredient shampoo
Q172: Warranties, money-back guarantees, extensive usage instructions, demonstrations,
Q175: Seventy-one percent of consumers consider _ to
Q177: Consumer packaged goods firms like General Mills
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents