Supplier development refers to
A)the deliberate effort by suppliers to build relationships that shape buyers' needs, as well as the needs of ultimate consumers.
B)the practice of dividing up large orders among several suppliers rather than a single one to avoid possible manufacturing delays due to bad weather, plant mishaps, union issues, etc.
C)the deliberate effort by organizational buyers to build relationships that shape suppliers' products, services, and capabilities to fit a buyer's needs and those of its customers.
D)the practice of establishing a close relationship with one supplier rather than many to insure loyalty and preferential treatment when filling exceptionally large orders.
E)the shift of a firm from supplier to manufacturer when repeated experience with a product and excellent buyer/seller relationships make the change both feasible and profitable

Question

Quizplus · Accepted Answer

Supplier development refers to the deliberate effort by organizational buyers to build relationships that shape suppliers' products, services, and capabilities to fit a buyer's needs and those of its customers. It involves helping suppliers improve their processes, quality, delivery systems, and overall capabilities to enhance their value to the buyer. The ultimate goal is to develop long-term relationships that benefit both parties by reducing costs, increasing quality, improving innovation, and enhancing competitiveness.

Supplier Development Refers to