Men's Wearhouse (MW) Caters to the Man Who Doesn't Necessarily

Men's Wearhouse (MW) caters to the man who doesn't necessarily enjoy shopping. Its stores are in free-standing locations (not inside the mall) so that customers can get in and out quickly. Additionally, the MW targets the budget-conscious consumer with suit prices ranging from $150 to $850. The location of its stores and its pricing strategy both are part of MW's

A) competitive advantage.
B) core values.
C) core benefit proposition.
D) marketing edge.
E) viable mission.