Two-sided messages tend to be most effective
A) with better educated audiences.
B) when the other party initially disagrees with the position.
C) when the other party will be exposed to people who will argue points of view different from the position advocated.
D) when the issue discussed is already familiar.
E) Two-sided messages are effective in all of the above situations.

Question

Quizplus · Accepted Answer

Two-sided messages, which present both the pros and cons of an argument, are most effective with better educated audiences, when the other party initially disagrees with the position, when the other party will be exposed to opposing viewpoints, and when the issue is already familiar. This approach is seen as more balanced and credible, leading to its effectiveness in these situations.

Two-Sided Messages Tend to Be Most Effective