Getting to know the other party and understanding similarities and differences represents what key step in the negotiation process:
A) preparation
B) information gathering
C) relationship building
D) information using
E) None of the above

Question

Quizplus · Accepted Answer

Building a relationship with the other party is the key step in negotiation to establish trust and to understand each other's interests, needs, preferences, and differences. This will help in creating an environment for effective communication, exchange of information, and finding common ground for a mutually agreeable solution.

Getting to Know the Other Party and Understanding Similarities and Differences