Many organizations are too small to have a national sales force to help discover new-product ideas.As a consequence they often use _______ that offer a link between the customer and company.
A) Distributors
B) Parts manufacturers
C) Logistics companies
D) Server farms
E) None of the above

Question

Quizplus · Accepted Answer

Distributors often have direct contact with customers and can provide valuable feedback on product ideas or needs. They serve as intermediaries between the customer and the company, making them a useful resource for small organizations without a national sales force. Parts manufacturers and logistics companies may also work with the organization, but they are not typically involved in generating new-product ideas. Server farms are unrelated to this issue.

Many Organizations Are Too Small to Have a National Sales