Dealing with complaints,resolving customer problems,and making sure the company is meeting customer expectations are critical to ensuring customer satisfaction in the B2B market.

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A key for business marketers is to make sure the customer understands the proper operation and maintenance of the product. At the same time, buyers consider the level of support provided by the seller and expect follow-up after the sale to be sure there are no problems. Dealing with complaints, resolving customer problems, and making sure the company is meeting customer expectations are critical to ensuring customer satisfaction.

Dealing with Complaints,resolving Customer Problems,and Making Sure the Company Is