Primary data is data that is collected for some other purpose before the current problem was known.
Correct Answer:
Verified
Q2: Sales Information Systems are especially useful in
Q3: Open-ended questions allow respondents to express themselves
Q4: Microeconomics is the study of economic activity
Q5: Marketing information systems serve as a warehouse
Q8: A marketing information system is a software
Q10: Statistical software packages such as SPSS and
Q11: A major problem for most managers today
Q11: Managers are typically aware of all of
Q12: Using the Internet to find secondary data
Q14: An in-depth interview is an unstructured conversation
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