The main focus of CRM is on ____________.
A) Internal processes
B) Efficiency
C) Marketing metrics
D) Profitability though customer focus
E) Gross revenue

Question

Quizplus · Accepted Answer

The main focus of CRM is on profitability through customer focus. CRM aims to build long-term relationships with customers, increase their loyalty, and ultimately drive profitability for the company. While internal processes, efficiency, and marketing metrics are important components of CRM, they all serve the larger goal of enhancing customer satisfaction and profitability. Gross revenue, while important, is not the primary focus of CRM.

The Main Focus of CRM Is on ____________