Amelie is the marketing manager at a café in Charleston,South Carolina.The chef/owner is about to introduce a new dish and Amelie is planning on pricing the dish low at the beginning,but slowly raising the price over time.Amelie is applying _____.

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Amelie is implementing penetration pricing, which involves setting a low price initially to attract customers and gain market share. The plan to gradually increase the price over time is consistent with this strategy. Price skimming refers to setting a high price initially and then gradually lowering it over time, which is not what Amelie is doing. Target ROI, competitor-based pricing, and value pricing are also pricing strategies, but do not apply to the scenario described.

Amelie Is the Marketing Manager at a Café in Charleston,South