_____ involves treating employees as customers and developing systems and benefits that satisfy their needs.

Question

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Internal marketing involves promoting the company's values and goals to its employees, treating them as internal customers, and developing systems and benefits that satisfy their needs. This improves employee satisfaction and retention, which can lead to better customer service and ultimately, increased profitability. Options A and E are related to external customers, while options C and D are not widely used terms in this context.

_____ Involves Treating Employees as Customers and Developing Systems and Benefits