When a competitor used its logo in a disparaging way in an advertisement,XYZ brand sued the competitor.It won the suit on the basis that the competitor violated its trademark.This is an example of the _______ role the brand plays for the brand sponsor.

Question

Quizplus · Accepted Answer

The case in which XYZ brand sued its competitor for violating its trademark and won the suit shows that the brand plays the role of protection for the brand sponsor. The brand's trademark is protected by law and any violation of it can result in legal action, which is what happened in this case. Therefore, option C is the correct answer.

When a Competitor Used Its Logo in a Disparaging Way