When a company can show that their product's projected lifetime is high under certain operating conditions,they may be able to achieve a _________.
A) Brand image that is linked to conformance
B) Brand image that is one of strength and is performance oriented
C) Brand image that is based upon form and get a higher price
D) Brand image focused on durability and get a price premium
E) Brand image based on performance and get a price premium
Correct Answer:
Verified
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