Which of the following is true about demographic segmentation?
A) Social class is one of the variables used for demographic segmentation
B) Demographic segmentation leads to VALS™ types
C) Age is not a factor used in demographic segmentation
D) Personality is a demographic segmentation variable
E) All of the above are true
Correct Answer:
Verified
Q59: The fastest growing minority group in the
Q73: AIOs (activities,interests,and opinions)are used for _ segmentation.
A)
Q75: With reference to the VALS™ framework,_ have
Q76: Ads with messages like "Orange juice-It's not
Q77: With reference to the VALS™ framework,_ are
Q79: Social class is a variable used in
Q80: When a marketer groups customers according to
Q81: Constantly developing the "next new thing" leads
Q82: When a company is confused about market
Q83: With reference to the VALS™ framework,_ favor
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents