Customers are not a good source of competitor information because they tend to be biased in their opinions.
Correct Answer:
Verified
Q7: The more strategic the decision the greater
Q9: An online focus group is an appropriate
Q10: Primary data is the data collected for
Q11: Managers are typically aware of all of
Q14: By analyzing demographics,a company can define the
Q15: The research problem defines exactly what information
Q16: A market information system is a software
Q17: Companies have traditionally had formal systems of
Q17: The most effective use of market information
Q20: MSN and Yahoo control the majority of
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