Which of the following goals satisfies the SMART criteria?
A)"As a talented florist,I will sell $100,000 in flowers."
B)"This company will greatly improve its performance next year."
C)"Within the next six months,I will grow my sole proprietorship into a corporation that is larger than Apple and IBM combined."
D)"Improve our customer-service ratings."
E)"In the next quarter,our Houston sales rep will increase sales by 10%."

Question

Quizplus · Accepted Answer

Option E is the only goal that satisfies the SMART criteria. It is Specific (increasing sales by 10%), Measurable (10%), Achievable (in the next quarter), Relevant (pertaining to the Houston sales rep and the company's sales), and Time-bound (within the next quarter). The other options lack specificity, measurability, achievability, relevance, or a time frame.

Which of the Following Goals Satisfies the SMART Criteria