publicity tool that is heavily relied on by nonprofit organizations,and which involves free space or time donated by the media,is referred to as a __________.
A) public service announcement
B) cooperative advertisement
C) cause-related publicity
D) news conference
E) news release
Correct Answer:
Verified
Q319: trade promotion that involves paying retailers for
Q320: reimbursement a retailer gives for extra in-store
Q321: Google chose a new model for its
Q322: objective of a _ is to inform
Q325: of the following are publicity tools EXCEPT:
A)
Q326: conferences would most likely be used during
Q327: Stephen Elop,President,Microsoft Business Division,launched Office 2010 at
Q328: announcement that German pharmaceutical giant Bayer is
Q342: _ reimburses a retailer for extra in-store
Q360: Publicity tools refer to
A)methods of tying charitable
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