Solved

Skimming Pricing Policy Is Likely to Be Most Effective When

Question 49

Multiple Choice

skimming pricing policy is likely to be most effective when: (1) enough customers are willing to buy immediately at the high initial price; (2) lowering the price has only a minor effect on increasing sales volume and reducing unit costs; (3) when the initial high prices do not attract competitors; and (4) __________.


A) consumers perceive your product to be similar to other products on the market
B) a lower price will significantly reduce unit costs
C) when customers interpret the high price as signifying high quality
D) consumers tend to be price sensitive
E) it will be easier to set measurable sales unit goals

Correct Answer:

verifed

Verified

Unlock this answer now
Get Access to more Verified Answers free of charge

Related Questions

Unlock this Answer For Free Now!

View this answer and more for free by performing one of the following actions

qr-code

Scan the QR code to install the App and get 2 free unlocks

upload documents

Unlock quizzes for free by uploading documents